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Together, We’re Schizophrenic

Ich bin die Mutter, die mich verhätschelt [...] Ich bin mein Freund Klaus, der mich besser kennt als ich selbst (WTF?) [...] Ich bin die kleine Schwester die mich dafür hasst (even more WTF?!) [...] Ich bin Maria [...] etc.

Remember my notes on the acquisition of One by Orange? Whereas their spots have sort of refreshed the Austrian “Werbelandschaft” (DE, commercial landscape), I call out for a little change of their slogan which will cause a sudden urge of identification in several additonal Austrians’ minds. Instead of “Zusammen sind wir mehr” (DE, together we are more), I’d go for a “Together, we’re schizophrenic.” I came up with this idea in an interesting state of mind during the Indie Club in Avalon, Krems. Heard “In Five Years Time” and the people surrounding me simultaneously went “Ich bin Klaus.”

I am pretty much everyone. Take that!

My mommy (I) and me (also I)... I am pretty much everyone. Take that!

How about that? Also I wonder what Freud would say about the above quoted statements of the guy who claims to be several personalities he came across with in life and further people he will encounter later in future. Maternal issues? Guess so (since the ad starts with his mother coddling him).

Final note: A lot of German youngest come to Austria to study. No news in that, but I saw dozens of German accented people in the Bim (AUT: tram) babbling on their orange square branded cell or at least talking about signing this plan since it will save multiple Euros.

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